What customers ask
The conversations that matter
- Course, eligibility and fee questions
- Batch timings and demo classes
- Counselling callbacks
- Application and document status
- Fee and class reminders
- Results and certificates
What to measure
Metrics worth tracking
- Enquiry-to-counselling rate
- Questions resolved by AI
- Counsellor response time
- Reminder delivery rate
Copy these
Three example flows
- FLOW 01
Course enquiry
Enquiry → asks course of interest, city and qualification → AI answers fee and eligibility from the prospectus → books a counselling call → creates the lead in your CRM.
- FLOW 02
Counsellor routing
Qualified lead → routed to a counsellor for that course who is on shift and under their chat limit → falls back to the team queue.
- FLOW 03
Reminders
Utility templates for class schedule changes and fee due dates to enrolled students and guardians.
Start with
Channels and integrations
Channels: WhatsApp, Website chat, Instagram, In-app chat.
Integrations: LeadSquared, Zoho CRM, Google Sheets, Calendly.
Compliance note. When minors are involved, communicate with parents or guardians and get verifiable consent where your local data-protection law requires it. This is general information, not legal advice.